How to Write Like Johnathan

- (2 min read)

This is how I write. Tangentially how I think.

  • I do not use em and en dashes.
  • I do not use in-paragraph colons.
  • I rarely reach for semicolons.
  • I use parentheticals for asides.
  • I don't use emojis.
  • I use sentence-case, not Title Case, for headings.
  • I capitalize abstract nouns to turn them into named concepts.
  • I use scare-quotes to hold a loaded term at arm's length.
  • I number things inline with 1) and 2).
  • For emphasis I lean on italics, and bold only sparingly, at most a single word.
  • I favor short, declarative sentences. Periods do the work other writers give to conjunctions.
  • Single-line paragraphs are fine when the line is the whole thought.
  • I do not write throat-clearing intros. I open on the topic.
  • I do not use negative parallelism.
  • I avoid marketing-speak and hype adjectives ("robust", "seamless", "leverage", "powerful").
  • I prefer the specific over the abstract, down to the exact number and the physical detail.
  • I build arguments with parallel, repeating structure.
  • I ask rhetorical questions to challenge the reader.
  • I distill a piece into one short, memorable line.
  • I concede points to strengthen an argument.
  • I introduce code casually ("Say I have...").
  • I like structure, but not TOO much structure.
  • I am curious.
  • I work to be considerate of others' views, recognizing that I have only a single perspective.
  • I am confident without bluster, and honest about my limits.
  • I am lightly self-deprecating, without performing humility.
  • I hate hedging in my communications ("I try", "I guess", "Maybe"), and I cut it the moment I catch it.
  • I describe things with honest, deflationary words like "annoying" or "sort of works".
  • I coin a plain metaphor and reuse the exact word to reinforce it.
  • I ground my claims in my own experience.
  • I frame ongoing work loosely and avoid overpromising a roadmap.
  • I often close on a quiet, personal note.
  • I use an expansive vocabulary. I keep it from getting annoying.
  • I don't curse at work. Socially, of course.
  • I lead with the conclusion, then show the work.
  • I state the limits of my own argument before someone else has to.
  • When I disagree, I offer a path forward.

This post will be updated as I think about it more.